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Planning your marketing roadmap for 2025 in Baltimore, Maryland? Charm City has a growing tech scene, major healthcare institutions, and proximity to Washington, DC. Here are 10 events:
1. Digital Summit Baltimore
Description: Part of the nationwide Digital Summit series, covering digital marketing, SEO, email, social media, and data.
Date (2025): Often mid-year
Location: Baltimore Convention Center or downtown hotel venues
Website: Digital Summit Baltimore
Who Should Go: Digital marketers, social media managers, brand strategists, and agency staff.
Past Speakers: Representatives from Google, Moz, HubSpot, and local Baltimore companies.
2. Baltimore Innovation Week (Marketing & Growth Panels)
Description: A city-wide event that highlights startups, tech, and innovation, usually includes marketing-focused sessions.
Date (2025): Likely Fall
Location: Multiple venues in downtown Baltimore
Website: Baltimore Innovation Week (check updates)
Who Should Go: Startup founders, marketers, local tech enthusiasts, and community leaders.
Past Speakers: Local startup CEOs, marketing automation experts, nonprofit innovators.
3. AMA Baltimore Annual Marketing Conference
Description: Hosted by the local American Marketing Association chapter, offering panels, keynotes, and workshops on branding, strategy, and digital trends.
Date (2025): Often Spring
Location: Hotels or conference centers in Baltimore’s Inner Harbor area
Website: AMA Baltimore
Who Should Go: Marketers, agency professionals, students, and entrepreneurs.
Past Speakers: Executives from Under Armour, local ad agencies, and healthcare marketing pros.
4. Social Media Week Baltimore
Description: A regional edition of the global SMW series, focusing on social media strategy, influencer partnerships, community engagement, and analytics.
Date (2025): TBA
Location: Downtown Baltimore or nearby universities
Website: Social Media Week (check for Baltimore edition)
Who Should Go: Social media managers, PR teams, digital marketers, and brand specialists.
Past Speakers: Local media personalities, nonprofits, brand experts, and entrepreneurs.
5. Health Marketing Summit (Baltimore Track)
Description: Given Johns Hopkins and University of Maryland Medical Center, healthcare marketing is prominent. This event covers patient engagement, digital health, and branding.
Date (2025): Possibly mid-year
Location: Hospitals or conference centers near the medical campuses
Website: Check SHSMD (AHA) or local healthcare marketing associations
Who Should Go: Hospital marketers, healthcare comms teams, medical tech companies, and agency professionals.
Past Speakers: Hospital marketing directors, patient engagement startups, health PR strategists.
6. Baltimore PRSA Annual Conference (Marketing/Comms Sessions)
Description: Though PR-centric, it includes sessions on integrated marketing, digital engagement, and brand comms.
Date (2025): Varies
Location: Baltimore-area hotels or conference facilities
Website: PRSA Baltimore
Who Should Go: Public relations staff, marketing managers, nonprofit communicators, and brand directors.
Past Speakers: Local journalists, PR agency founders, and corporate comms leaders.
7. Technical.ly Baltimore Marketing & Tech Panels
Description: Technical.ly organizes local events focusing on tech, startups, and sometimes marketing innovation in the Baltimore region.
Date (2025): Various throughout the year
Location: Coworking spaces, universities, or event venues in Baltimore
Website: Technical.ly Baltimore
Who Should Go: Tech founders, digital marketers, local startup employees, and innovators.
Past Speakers: Local SaaS entrepreneurs, marketing automation experts, and community organizers.
8. Baltimore Small Business Marketing Expo
Description: A local expo or fair where small business owners can learn about digital marketing, branding, social media, and local resources.
Date (2025): Often multiple times yearly
Location: Community centers, hotels, or Baltimore Convention Center
Website: Check Baltimore Chamber of Commerce or local event listings
Who Should Go: SMB owners, freelancers, marketing consultants, and aspiring entrepreneurs.
Past Speakers: Local small business mentors, digital ad specialists, and chamber representatives.
9. Data & Analytics Summit (Baltimore Track)
Description: Regional data-focused event that might include marketing analytics, AI, and ROI measurement, appealing to Baltimore’s growing tech scene.
Date (2025): TBA
Location: Hotels in Downtown Baltimore or near Federal Hill
Website: Check analytics meetups or local marketing associations
Who Should Go: Data analysts, marketing technologists, business intelligence pros, and brand managers.
Past Speakers: Analytics leads from local corporations, academic researchers, and data-driven startups.
10. Baltimore Advertising Week (AAF / Ad Club)
Description: May include panels, workshops, and networking events celebrating Baltimore’s ad community—creative campaigns, brand storytelling, and more.
Date (2025): Often yearly or biennial
Location: Ad agencies or downtown event spaces
Website: AAF Baltimore
Who Should Go: Ad agency execs, creatives, account managers, and brand marketers.
Past Speakers: Local agencies, brand directors from Under Armour, nonprofit marketing heads.