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Pharmaceutical and Life Sciences Marketing Services

We have helped many businesses within multiple sectors of the pharmaceutical industry build their online brand with a custom user-focused website, and increase traffic and leads from Google utilizing white hat SEO strategies.

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SEO and website design for pharmaceutical companies, biopharma, diagnostics or device trial companies that helps drive more traffic and increase brand and product awareness.

Pharmaceutical company sales representative talking to doctor in medical building

Marketing Challenges Pharmaceutical Brands Face

What we’ve realized, is whether you are one of the top 10 Pharma Companies  such as Pfizer, GlaxoSmithKline, Novartis, Merck & Co., Eli Lilly, Bristol-Myers Squibb; a smaller drug research company trying to earn market share; or a company that does biopharma, diagnostics and device trials, the challenges are consistent. Doing pharma marketing correctly can solve many of the challenges the industry faces, such as:

  • Multiple Therapeutic Micro-sites Instead of a Unified Focus
  • Architectural and Content Organization
  • Content Regulations for Drug Names Within Content
  • Challenges With International and Regional Websites
  • Difficulty Building Links to Drug Related Pages
  • Internal Process Inefficiencies
  • Reputation Management
  • Website Lacks In-depth Content
  • Telling the story of their IND, NDA, ANDA, OTC, or BLA process and go-to-market strategy.
  • Long Content Review Processes Inhibiting an Agile Approach

Marketing Services For The Pharmaceutical Industry

We are always interested in how the SEO and Website Design for Pharmaceutical websites is done – is it done well, or has the company bought into black hat tactics to try and game the system. Has the pharma company’s website been designed well, or was it built cheaply without a solid digital strategy that includes a user-centered information architecture, content-first design, a well defined brand story, SEO, transition plan, and content strategy?

Our Marketing Services for Pharma Brands

  • Pharmaceutical SEO Campaign
  • SEO Website Audits
  • Governance Model Creation
  • Reputation Management
  • Content and Information Architecture Strategy
  • Content Asset Management Strategies
  • Pharmaceutical Website Design

*Please note, we don’t work with online pharmacies or overseas re-sellers.

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reprocell slide

Growing a Global CMO’s Brand

Reprocell is a global CMO based in the UK with a wide range of services. They wanted to break into the US market with their products. We initially worked on their tissue engineering business unit, and based on that success, we have started the same growth process with their other divisions.

124%+
Blog Traffic
263%+
Organic Reach
157%+
Product Traffic

Emulent sets the gold standard for search‑engine optimization. Under their guidance, our organic blog reach climbed 124%, total organic sessions jumped 263%, and product‑page traffic soared 157%. Bill’s deep technical expertise – paired with his gift for explaining complex concepts to any audience – has been invaluable. If you want to accelerate organic growth, look no further.

Zara Puckrin

Marketing Manager, Reprocell

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