Automotive Showcase Video Services
Vehicle desire operates through status signaling and identity projection. Cinematic showcase video activates status and belonging psychology, creating emotional attachments before rational evaluation. We turn features into identity markers.
Video is the preferred format for car shoppers, with 70% of car buyers influenced by YouTube videos during their purchase process. The watch time of vehicle test drives on YouTube has increased by more than 65% in the past two years, and 61% of car shoppers report that Connected TV advertisements influenced their purchase decisions.
Our Video Services for Automotive Dealerships and OEMs
Car dealerships, automotive manufacturers, custom vehicle builders, and auto repair shops use captivating video content to highlight vehicles and create emotional connections with potential buyers and automotive enthusiasts.
What You Receive
- Videos: Four automotive showcase videos, each one to three minutes long, designed to highlight vehicle features, performance specs, design aesthetics, and unique selling points
- Content Strategy Consultation: Initial and ongoing strategy meetings to plan video themes, focusing on new arrivals, special promotions, or specific vehicle features to highlight
- Pre-Production Planning: Storyboarding and conceptualization for each video to ensure a compelling narrative that emphasizes the vehicle’s appeal and key selling points
- Production: On-location filming with professional-grade video equipment, including drones for aerial shots of vehicles in motion and stabilized rigs for dynamic driving footage. This includes detailed interior and exterior shots, emphasizing design details and luxury features
- Post-Production: Editing to create engaging and immersive content, including color grading to enhance visual appeal, sound design to highlight engine sounds or music integration, motion graphics for spec highlights, and two rounds of revisions per video
- Voiceover and Scripting: Development of scripts for voiceover narration that articulates the vehicle’s features and benefits, recorded by professional voice talent to add an authoritative and engaging narrative layer
- Social Media and Platform Optimization: Formatting and optimizing videos for various platforms, including YouTube, Instagram, your dealership’s website, and email marketing campaigns, with versions or cuts suitable for each platform’s audience
- Performance Review: Analysis of video performance across platforms, providing insights into viewer engagement, lead generation effectiveness, and recommendations for content adjustments
Optional Brand Videography Add-Ons
- Additional Videos: For clients needing more than four showcase videos, we can produce additional content based on complexity and production requirements
- Extended Length Videos: For comprehensive showcase videos longer than three minutes, or feature-length documentaries on special vehicles or brand history, priced based on the scope of work and duration
- 360-Degree and Interactive Videos: Creation of 360-degree or interactive videos allowing viewers to explore vehicle features in a more immersive format
- Live Event Streaming: For new model launches or special dealership events, live streaming services to engage with online audiences in real-time
- Expedited Delivery: For quicker turnaround times on video production
A few recent video projects
Orion Automotive Services
Therapeutic Riding Inc – Sofie’s Story
Pink Taco Restaurant
Prakito – Event Commercial
BlueConduit – Testimonial
NutShell – Product Launch
Trace Genomics
Throdle FD – 30sec Ad
Tools Group – Explainer Video
