A Montessori microschool, ready to bloom
A refreshed brand and new website for Dandelion Learning Collaborative that helps Wake Forest families see the school’s warmth before they ever visit.
Helping Families Feel the School Before They Tour It
Dandelion Learning is a part-time Montessori microschool for children ages 5–12 in Wake Forest, NC. Parents choosing a school aren’t comparing feature lists — they’re deciding who to trust with their kids.
The brand and website had to carry that warmth and credibility at once: certified educators, an ESA+ approved program, and a community families join — not just enroll in.
What We Did
Competitive Audit
A full audit of how area schools and microschools position themselves, price, and communicate — so Dandelion could claim ground no one else held.
Content Strategy and Creation
Messaging built around the questions parents actually ask — schedules, programs, who it’s perfect for — then written page by page in the school’s own voice.
Logo Refresh
A refreshed mark that keeps the character families know while working cleanly across the site, signage, and social.
Brand Guidelines and Style Guide
Color, typography, photography direction, and voice documented so everything the school publishes — from newsletters to flyers — feels like Dandelion.
Website Design
A warm, photo-forward site that guides parents from first impression to scheduled tour, with clear paths for programs, resources, and family stories.
Ready for a brand and website that feel like you?
Strategy, brand, and web design built to earn trust and grow your business.
Let’s Talk