Digital Marketing Services For Franchises
80% of local Google searches on mobile devices turn into purchases, 76% of those purchases happen the same day, and 63% within a few hours. Is your franchise website designed well, and optimize to rank in Google search?
Our SEO, content strategy, and web design for franchises or businesses with multiple locations help drive more traffic, increase awareness, and drive more sales for your local franchise locations.
Marketing Challenges Franchises and Multi-Location Brands Face
Whether you are one of the top franchises such as Subway, Supercuts, Jimmy John’s, 7-Eleven, or Dunkin’; or a small franchise trying to increase sales or recruit franchise owners, the challenges that franchises have with SEO, web design, and content strategy are consistent. These include:
- Lead Management
- Management of Local Listings
- Brand Consistency Across Franchises
- Image and Video Management and Creation
- Reputation Management
- Process Management Across Franchise Locations
- Managing and Gaining Reviews
- Website Design and Location Strategy
Marketing Services for Franchises
We are always interested in how well the marketing for franchises is done. Are they targeting local marketing effectively, do they have a well designed franchise website, do they have consistent branding and processes across all locations? Having a sound strategy and a user-focused website design can help franchisees grow their local business into a profitable business and solve these challenges.
Our Marketing Services for Franchises
- Local Franchise SEO Campaign
- Brand Consistency and Governance Model Creation
- Content Strategy
- Content Asset Management Strategies
- Franchise Website Design
- Reviews and Reputation Management
Growing a National Hair Replacement Center in 120+ Markets
HairClub.com is a national hair replacement brand with over 120 locations nationwide. They came to us to help them optimize not only their national TOFU strategy, but also help drive local foot traffic to their 120 locations nationwide. We started with a national audit and recommendations, and then focused on optimizing their Google Business Profiles for each location.
32%+
Local Listings Indexed 110%+
Local Google Traffic 99%
Local Listings Optimized The Emulent Team helped our 120+ location franchise, increase our Google Maps listings by 32% and grow our local SEO traffic by 110%. After completing comprehensive local and national SEO audits, they rolled out a location‑focused growth plan that included regional landing pages, hyper‑local content, and a photo‑acquisition program for each Google Business Profile.
Bill
Marketing Director, HairClub.com