I Don’t Know The Best Keywords To Target For SEO

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About This Marketing Concern

Choosing the right keywords (not always the keywords with high search volume) is the foundation of any successful SEO strategy. If you’re unsure which keywords to target, you could miss out on valuable traffic and leads. Identifying the best keywords requires understanding your audience, analyzing search intent, and studying competitors. By conducting thorough research and using the right tools, you can uncover high-value keywords that drive traffic and align with your business goals. Start targeting smarter and watch your search rankings grow!

why it happens

Typical Reasons We Hear This From Companies

Potential clients usually need help due to one or more of the following issues.

  • No Thorough Keyword Research – The company hasn’t conducted in-depth keyword research to understand which terms potential customers actually search for.
  • Unclear Target Audience – They lack clarity on who their ideal customers are, making it difficult to pinpoint relevant keywords.
  • Competitor Analysis Overlooked – They haven’t examined competitor websites or used competitive tools to find new keyword opportunities.
  • Limited Use of SEO Tools – They aren’t using SEO tools (e.g., SEMrush, Ahrefs, Google Keyword Planner) effectively to gather keyword data.
  • Poor Content Integration – They don’t incorporate identified keywords naturally and strategically into their on-page content, titles, or metadata.
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Recommended Strategies To Overcome The Challenge

Here are the typical strategies we recommend to overcome this issue.

  • Content Strategy – Our team of content strategy consultants believes the right content ignites conversations, inspires action, and drives business success.
  • Advanced Keyword Research – We go beyond the typical SEO company and help you choose keywords with more than just search volume.
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