Jump to a section:
Planning your marketing roadmap for 2025 in Salt Lake City, Utah? Known for its burgeoning tech corridor (Silicon Slopes), outdoor recreation, and a strong startup scene. Here are 10 events:
1. Silicon Slopes Summit (Marketing Track)
Description: A large tech and startup conference in Utah, often featuring marketing sessions, product growth tactics, and branding insights.
Date (2025): Likely early in the year
Location: Salt Palace Convention Center or nearby venues
Website: Silicon Slopes Summit
Who Should Go: Startup founders, tech marketers, VCs, and entrepreneurial communities.
Past Speakers: Utah-based unicorn CEOs, marketing automation experts, and big-name tech innovators.
2. Digital Summit Salt Lake City
Description: Part of the multi-city Digital Summit series, focusing on SEO, social media, email, analytics, and content marketing.
Date (2025): Likely Spring
Location: Salt Palace Convention Center
Website: Digital Summit SLC
Who Should Go: Digital marketers, brand managers, e-commerce specialists, and local agencies.
Past Speakers: Experts from Google, HubSpot, Moz, plus local Utah startups.
3. StartFEST (Utah Startup & Marketing Event)
Description: Hosted by the Silicon Slopes community, StartFEST includes marketing and growth workshops, founder stories, and investor panels.
Date (2025): TBA
Location: Downtown SLC or Lehi tech campuses
Website: Check Silicon Slopes or local startup calendars
Who Should Go: Entrepreneurs, marketers, product managers, and VC firms.
Past Speakers: Utah-based SaaS founders, marketing gurus, local angels, and top growth hackers.
4. Silicon Slopes Marketing Meetup & Conference
Description: Recurring meetups that sometimes evolve into a full conference, focusing on digital marketing, demand gen, and brand building.
Date (2025): Ongoing meetups, potential annual summit
Location: Coworking spaces in Lehi, Provo, or SLC event centers
Website: Check Meetup or Silicon Slopes
Who Should Go: Marketing ops, CMOs, SaaS product teams, and local agency professionals.
Past Speakers: Utah tech marketing leaders, marketing automation vendors, and well-known SEO specialists.
5. Utah DMC (Digital Marketing Collective) Conference
Description: A local marketing association hosting meetups and an annual conference on SEO, PPC, social media, e-commerce, and analytics.
Date (2025): Often mid-year
Location: Downtown SLC or tech corridor venues
Website: Utah DMC
Who Should Go: Digital marketers, social media managers, content creators, and performance advertisers.
Past Speakers: Local marketing agency founders, Google Ads experts, analytics pros, and SaaS marketers.
6. Outdoor Retailer (Marketing Track) – Salt Lake City
Description: Outdoor Retailer returned to SLC; includes marketing sessions for outdoor brands, focusing on brand storytelling, digital marketing, and consumer engagement.
Date (2025): Usually Winter and Summer shows
Location: Salt Palace Convention Center
Website: Outdoor Retailer
Who Should Go: Outdoor/adventure sports marketers, retail merchandisers, brand managers, and content creators.
Past Speakers: Outdoor brand execs (Patagonia, The North Face, Black Diamond), marketing agencies, and gear innovators.
7. BYU Marketing Summit (Provo, UT – near SLC)
Description: Brigham Young University’s business school hosts marketing-focused events with speakers from local tech, CPG, and brand giants.
Date (2025): Various dates
Location: BYU Marriott School of Business
Website: BYU Marriott School event calendar
Who Should Go: Students, local marketers, alumni, and the broader business community.
Past Speakers: Utah SaaS founders, brand strategists, marketing academics, and notable BYU alumni in marketing.
8. Utah Business Marketing & Branding Summit
Description: Occasionally organized by Utah Business Magazine, focusing on brand innovation, digital trends, and success stories from local companies.
Date (2025): TBA
Location: Downtown SLC hotels or conference centers
Website: Utah Business Magazine Events
Who Should Go: Marketing professionals, agency leaders, entrepreneurs, and brand managers.
Past Speakers: Execs from Qualtrics, Pluralsight, and other major Utah-based successes.
9. SLC PR & Marketing Summit (PRSA / AMA Collaboration)
Description: A joint event by local PRSA and AMA chapters, covering integrated communications, crisis management, social media, and brand marketing.
Date (2025): TBA
Location: Salt Lake City conference spaces
Website: Check PRSA National or AMA National for local chapter updates
Who Should Go: PR pros, marketing leads, corporate comms, nonprofits, and brand strategists.
Past Speakers: Local news figures, PR agency founders, marketing directors from SLC corporations.
10. E-commerce Utah Summit (SLC/Lehi)
Description: Focuses on online retail, SaaS e-commerce platforms, payment solutions, and digital growth strategies relevant to Utah’s rising e-commerce startups.
Date (2025): Likely mid-year
Location: Lehi tech corridor or Salt Palace Convention Center
Website: Check local tech associations or Eventbrite
Who Should Go: E-commerce managers, marketing pros, retail entrepreneurs, and supply chain specialists.
Past Speakers: Local D2C founders, marketing automation vendors, and payment solution providers.
