Marketing Audits
Technical SEO Audit
Complete Website Audit
Our team has over a decade of building and executing successful local SEO campaigns that help small businesses thrive.
Dominate Your Market with Local SEO and Google Maps Services.
Going beyond the basics of local Google Maps SEO to position your brand within your market to reach local customers
With 78% of local searches resulting in a purchase, stop buying cheap local SEO packages and local seo management services that promise rankings but hurt your business. Below, you will find our local SEO marketing services and Google Map ranking strategies to help increase local rankings, traffic, and conversions from the Google Local pack.
Our local SEO approach to your strategy
We help local companies build their brand in the local community and overcome many challenges small and local businesses face by helping them manage their local SEO.
Our process includes:
1. Business Goal Review
2. Measurement Strategy
3. Technical SEO Audit
4. Website Design Audit
5. Local Listings Audit
6. Local Content Audit
7. Local Competitive Audit
8. Link and Citation Audit
9. SEO Report and Plan
10. Monthly Consulting
What you can expect from our local SEO services
Local SEO optimizes a business’s online presence in local search results. Benefits of local SEO management include:
- Increased sales revenue
- Repeat business from loyal customers
- More foot traffic into your business
- Multi-channel local digital marketing campaigns
- More credible online reputation
- Higher local SEO ranking
- Enhanced Google Maps visibility
- More targeted website traffic
- More phone calls and website inquiries
- Increased trustworthiness and market authority
Local SEO Results and Client Stories
Helping a 120+ location franchise increase their Google Maps listings by 32% and grow their local SEO traffic by 110%.
We have seen a 120% increase in qualified leads, and a 200% increase in Google organic traffic.
Deanna DeVooght
Owner, DeVooght House Lifters
I highly recommend Emulent! Bill is very responsive and super helpful. Anytime I need a change or update, I’m impressed by how quickly he can assist and complete the job perfectly.
Tia Angelos
Program Director, Greektown Chicago
Bill is really easy to work with! He is responsive, explains things well, and is a great problem solver. He created a beautiful and functional website for me. I would highly recommend him and his work.
Brooke
Owner, Tumbleweed Travel Co.
You can tell Bill really cares about his clients and producing a good product. Bill was strategic about the overall vision and tactical enough to suggest minor enhancements, spend extra time to find solutions that fit our needs, and work within specific guidelines.
Lindsay Knight
Chicago Ventures
Bill has been great. We’ve seen a 120% increase in traffic to product pages, and 72% increase in organic reach.
Sarah
Marketing Director
Within just a few short months of working with Bill, he was able to transform our online presence and increased our organic traffic by 138%.
Christine Romney
CEO, Larsen Billing
Emulent has been an instrumental partner. They’ve helped us create cornerstone content that has translated to big gains in organic traffic and helped identify huge technical, design, and content opportunities. We’ve worked with several firms for SEO and content services, but none cared about our client’s success as much as Emulent.
Benjamin
Founder, Merithot Creative
In a world where customer service is dead, Bill’s team restored my faith in what it means to understand your customer. I was at a standstill with my new blog and needed that extra push to make it a success!
Alison Victoria
HGTV
Our Priorities Drive Your Local SEO Success.
Why do clients stay with us for years, even though we don’t do long-term Local SEO contracts?
We prioritize our relationship with you, the efficiency of your Local SEO project, and focusing on the things that matter for your and your business’s success.
Driven By Caring
Your team features visionary marketing experts from leading agencies and iconic brands, driven by your success, not just the bottom line.
Self-Testing
We embrace a relentless testing approach, constantly running Local SEO experiments on our website to uncover powerful insights you can harness.
Project Efficiency
We’ve crafted our internal processes to streamline efficiency and elevate client communication, ensuring complete strategic transparency every step of the way.
Only Local Teams
You’ve invested in our Local SEO all-stars, and we keep your work within our dedicated core team—never outsourcing your success.
No Politics
We’ve cut through the hierarchical red tape, eliminated agency politics, and given you direct access to our visionary founder.
Eliminate Costs
We’ve cut out unnecessary costs, focusing solely on what drives value and maximizes ROI for your Local SEO project.
FAQs about our Local SEO Services and Management
What Is Local SEO, And How Does It Differ From Traditional SEO?
Local SEO optimizes a business’s online presence in local search results by targeting local keywords, optimizing its Google Business Profile, and ensuring its website is designed for its local audience’s needs and wants.
Businesses that need enterprise or national SEO typically don’t have a geographic target but rather want to target a national or international audience.
Why Is Local SEO Important For My Business?
Local SEO is crucial for businesses that serve specific geographical areas. It helps your business appear in search results when potential customers are looking for services or products you offer in their vicinity.
This can lead to increased foot traffic, phone calls, and sales.
Do You Have Any Local SEO Case Studies?
We provide detailed case studies from past clients that showcase our success in increasing organic traffic, improving keyword rankings, and driving conversions. These examples highlight our strategies and results, giving you confidence in our ability to deliver similar success for your business.
You can see some of our case studies here.
What Are Local Citations, And Why Are They Important?
Local citations mention your business’s name, address, and phone number (NAP) on other websites, such as local directories and social platforms. We help normalize and optimize citations across websites.
They help improve local SEO by validating your business’s presence and relevance, boosting your visibility in local search results.
How Do You Measure The Success Of The Local SEO Efforts?
Yes, we measure the success of your local SEO efforts using tools like Google Analytics and Google Profile Insights. These tools provide data on website traffic, search rankings, customer engagement, and the effectiveness of your Google Business Profile listing.
How Long Does It Take To See Results From Local SEO?
The time it takes to see results from local SEO efforts can vary depending on several factors, including the competitiveness of your industry and the current state of your online presence.
Generally, seeing significant improvements in local search rankings and traffic might take a few months.
Your Friendly Guide To Local SEO Services
Let’s dive into why local SEO matters, the key services involved, and how you can leverage them to your advantage.
Local SEO Ranking Factors
Want to know how to rank higher in local searches? Here are the key factors that influence your local SEO rankings:
- Google Business Profile Optimization: Accurate and complete business listings on GBP.
- Local Citations: Consistent business information across various websites and directories.
- Online Reviews: Positive reviews and engagement boost your local SEO efforts.
- Mobile Optimization: Your website should be mobile-friendly to cater to users searching on their phones.
By focusing on these local search ranking factors, your business can climb higher in local search engine results pages (SERPs).
Why Local SEO Matters
Local SEO isn’t just another digital marketing tool—it’s a vital element of your strategy. Whether you’re a small business or a larger multi-location company, local SEO:
- Higher Visibility: Your business appears in local search results, especially on Google Maps.
- Targeted Traffic: Focus on your specific geographical area, ensuring you attract the right audience.
- Cost-Effective Marketing: Local SEO is affordable and yields a higher ROI than broader marketing campaigns.
- Trust and Credibility: Appearing in local search results and on Google Maps builds trust with potential clients.
Local SEO isn’t just for consumer-facing businesses like restaurants or salons; B2B companies can also benefit immensely. By optimizing your business for local searches, you’re improving visibility within your specific geographical market. When businesses search for your service in their area, your company can appear at the top of search results, giving you a huge advantage over competitors.
Stats to Consider:
- 46% of all Google searches are seeking local information.
- 78% of local mobile searches result in an offline purchase.
If your B2B company isn’t focused on local SEO, you’re missing out on a large portion of the market actively looking for your services.
Google Business Profile Management Services
One of the most effective ways to boost your local SEO efforts is through Google Business Profile (GBP) optimization. Properly managing and optimizing your GBP listing ensures that your business appears when potential clients search for services in your area.
Here’s how our Google Business Profile Management Services can help:
- Profile Optimization: We ensure your listing is fully optimized, including correct business information, high-quality images, and strategic keyword usage.
- Review Management: We help you manage and respond to customer reviews, improving your business’s reputation.
- Regular Updates: Our team keeps your profile up-to-date with special offers, announcements, and relevant posts to engage your audience.
You don’t have to break the bank to get the benefits of a well-optimized GBP listing. We offer affordable Google Business Profile optimization services that fit any budget while providing maximum exposure for your business.
Local SEO Audits: Are You Missing Opportunities?
A local SEO audit is an in-depth analysis of your business’s online presence. It identifies areas where your local SEO could be improved, such as incomplete business listings, poor keyword optimization, or lacking reviews.
We provide:
- Comprehensive Local SEO Audit Reports
- Tailored SEO Audit Templates
- Actionable Insights to improve your local search rankings.
Regular audits help ensure your business is always performing at its best, staying competitive in your local market.
Multi-Location SEO: Optimize Across All Your Business Locations
If your business operates in multiple locations, local SEO becomes even more essential. Each of your locations must be optimized separately to ensure you rank in local searches for each area.
Here’s how we approach multi-location SEO:
- Individual Google Business Profiles for each location
- Location-Specific Content: Tailor website content for each area.
- Google Maps Optimization for each location
- Location-Based Keywords: Target relevant keywords specific to each location.
This strategy helps you dominate search results in multiple areas, giving you an edge in every market.
Affordable Local SEO Services for Small Businesses
We understand that budget constraints are a reality for many businesses. That’s why we offer affordable SEO services designed specifically for small businesses. These include:
- Local SEO Optimization Services: On-page and off-page SEO, GBP management, and keyword strategy.
- Affordable Monthly SEO Plans: Ongoing optimization and maintenance at a low monthly cost.
- Local SEO Reports and Monitoring: Regular updates on your performance, along with actionable recommendations for improvement.
Ready to Improve Your Local SEO?
If you’re ready to make local SEO a priority for your business, our team of experts is here to help. We offer everything from Google Business Profile management services to comprehensive local SEO audits and affordable local SEO solutions. Let’s work together to ensure your business ranks higher and reaches more customers in your community.
Contact us today to get started on your local SEO journey!